DataDoe + Claude DataClaude Data, until this week called Claude Dashboards, turns a question into a dashboard and shows the query under every number. It has no Amazon data of its own. DataDoe is the source for that: Seller Central, Vendor Central and Amazon Ads in one schema, with history and your product costs.
New on 10 November 2026. Claude Dashboards is now Claude Data, out of beta and included in every paid Claude plan.
DataAmazon US · last 8 weeksRefreshed 07:02
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SELECT date, SUM(total_sales)
FROM amazon_profit_by_sku_and_date
WHERE marketplace_country_code = 'US'
GROUP BY dateClaude Data draws the dashboard. It still needs something to draw from. On the left is what Anthropic shipped; on the right is the Amazon side DataDoe supplies.
New to DataDoe in Claude? The five-minute setup is in the Claude guide.
Claude Data draws charts from a source you connect. For Amazon there are two ways in with DataDoe, and they suit different teams.
The short route. Claude Data works with the apps connected to Claude, and DataDoe is the connector Claude already uses to read your Amazon account in a chat.
The warehouse route. DataDoe shares your Amazon data as a BigQuery listing, and BigQuery is one of the platforms Anthropic names for Claude Data.
More on the warehouse side in Amazon data in BigQuery.
Amazon has its own free connector for Claude, the Selling Partner plugin. It covers one part of the business. This is what each source could put on a dashboard.
| On the dashboard | Amazon’s Selling Partner plugin | DataDoe |
|---|---|---|
| Sales and traffic, US store | Third-party sellers | Sellers and vendors, next to ad spend and cost of goods |
| Stores outside the US | Not covered at launch | Every Amazon marketplace, each in its own currency |
| Vendor Central | Not covered | Purchase orders, confirmations, Retail Analytics, Net PPM |
| Amazon Ads | Not covered | Sponsored ads, search terms, DSP reporting |
| Profit by SKU | Not covered | Sales less fees, ad spend and the costs you upload |
| Trend lines | As far back as Amazon answers on request | Stored from the first load onward, so a chart can look back |
| More than one account | One seller account | All Seller, Vendor and Ads accounts of one organization |
Coverage as documented by Amazon and by DataDoe. Both connectors can sit on one Claude account. What Amazon’s plugin does.
Claude Data starts from a sentence. Say what you want to know, not only what to draw, and name the account or store. These five cover most of what sellers and vendors look at every week.
The chips name the DataDoe data each dashboard reads. The same questions already work as plain answers in a Claude chat with DataDoe connected.
Build a dashboard of the last 90 days: sales, units and refunds by marketplace and by parent ASIN, each store in its own currency, against the 90 days before.
Chart spend, ACoS and TACoS by campaign type for eight weeks, and table the search terms that spent over $50 with no order.
Show profit per SKU by month after Amazon fees, ad spend and product cost, and list the ten SKUs that lost money.
For each SKU, weeks of cover at the current sales rate next to what is inbound, and flag anything that runs out first.
Weekly purchase orders with ordered against confirmed units, plus Net PPM by ASIN for the quarter.
The 10 November release is mostly about sharing a dashboard without arguing over it. Four parts matter when the data is an Amazon account.
A team approves the one query that defines a metric. Charts built on it carry a certified badge, and editing the query removes the badge.
On Amazon data this settles the usual argument: one definition of profit after ads, or of TACoS, behind every client or brand dashboard.
Colleagues open the dashboard and see current numbers without connecting the source themselves. They see only the results of the queries the owner approved, and cannot run others.
The dashboard runs on the owner’s access, so check what each chart shows before you share it.
Claude Data records who changed a dashboard and lets an editor roll back to an earlier version.
Useful when a month-end number moved and someone asks why.
Dashboards can follow a design system, so a report carries your brand and not a default theme.
An agency can keep one layout and change the colours per client.
A dashboard only reads. Actions stay off until you enable them, most AI clients ask before a change, and every change is logged.
Sharing Amazon data outside your own organization is governed by Amazon’s data rules and your client agreement, and buyer personal data does not belong on a dashboard. DataDoe for agencies.
Two steps in DataDoe, two in Claude. The first dashboard is a sentence away once the source is connected.
Open a DataDoe trial and approve access for Seller Central, Vendor Central or Amazon Ads on Amazon’s consent screens. DataDoe begins loading your history at once.
For the connector route, go to Customize → Connectors → Add in Claude, paste the address below and sign in. For the warehouse route, subscribe to your DataDoe listing in BigQuery and connect BigQuery to Claude.
https://mcp.datadoe.com/mcp/v1Ask in any chat, or open the Artifacts tab, choose Data and describe what you want to know. Name the store and the period.
Click a number to see the query behind it and ask Claude to explain it. Set how often the dashboard should refresh, then share it with your team.
Claude Data shipped next to two beta products, Claude Sheets and Claude Whiteboards. Owners manage all three under Organization settings → Artifacts.
| Claude plan | Claude Data | Claude Sheets and Whiteboards | DataDoe in Claude |
|---|---|---|---|
| Free | No | No | Yes, one custom connector |
| Pro | Yes | Beta | Yes |
| Max | Yes | Beta | Yes |
| Team | Yes, on by default | Beta, on by default | Yes, an Owner adds it under Organization settings → Connectors |
| Enterprise | Yes, on by default from 19 November 2026 | Beta, off until an Owner turns them on | Yes, added by an Owner in the same place |
Plan details as published by Anthropic on 10 November 2026. Claude Data counts toward your plan’s usage limits.
Claude Data is the part of Claude that builds dashboards from a question in plain language. Claude writes a query for each chart, shows that query when you click a number, and marks when the data was last refreshed. It became generally available on paid Claude plans on 10 November 2026.
Yes. Claude Dashboards launched in beta on 8 October 2026 and was renamed Claude Data on 10 November, because it now covers more than dashboards: certified queries, live sharing, data stories and narrated videos built from your metrics.
Two ways. Claude Data builds dashboards from the apps connected to Claude and from warehouses such as BigQuery. DataDoe is a connector in Claude, added under Customize → Connectors → Add, and it also shares your Amazon data as a BigQuery listing that lands in your own Google Cloud project.
Two clocks apply. DataDoe fetches most Amazon data once a day at 2:00 in the seller's local time, with some tables updated during the day. Claude Data refreshes a dashboard when someone opens it and the data is due; you set how often that is per dashboard.
No. A dashboard reads. Changes on Amazon go through DataDoe Actions, which are a separate thing: Actions stay off until you enable them, most AI clients ask before a change, and every change is logged.
Claude's live sharing, in beta, lets people in your organization see current numbers without connecting the source. They see only the results of queries the owner approved. Sharing Amazon data outside your own organization is governed by Amazon's data rules and your client agreement.
It can be for a US third-party seller who wants sales, inventory and traffic. It has no Vendor Central, no Amazon Ads, no profit after your costs and one seller account at a time. DataDoe adds those, and the two can be connected side by side. Amazon's plugin explained.
Both launched in beta on the same day. Sheets builds spreadsheets with tabs and formulas from a prompt, and Whiteboards is a shared board Claude can organize. For Amazon work Sheets is the one to try first, for trackers such as a reorder plan or a search-term cleanup. What the release means for Amazon sellers.
DataDoe is $97 a month after a 14-day free trial, with every Amazon account included. Claude is billed separately by Anthropic, and Claude Data counts toward your Claude plan's usage limits.
We'll connect DataDoe to Claude on your own accounts and build the first questions together.
Book a demoLink Seller Central, Vendor Central and Amazon Ads once, and ask Claude about them in a chat or on a Claude Data dashboard.
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